Building the front end of your retail pharmacy is always a challenge—and not necessarily in a pharmacist’s natural bailiwick. This time of year is especially fierce. Back to school. Flu shots. Medicare open enrollment. But before the (drum roll . . . ) winter holiday season, this is also a good time to make some minor adjustments to your front-end strategy.
Provider status is back in the running early this year, as the bipartisan bill, Pharmacy and Medically Underserved Areas Enhancement Act, S.109, was reintroduced this week by Sens. Chuck Grassley (R-Iowa), Bob Casey (D-Penn.), and Sherrod Brown (D-Ohio). It’s a fitting tribute to the profession (we hope you got some extra love this week on National Pharmacist Day) and recognizes the impact of pharmacy on care, particularly in communities underserved by primary care physicians.